Story First. Strategy Second. But Only Just.
In conservation, you have two jobs: protect nature, and make people care. Most conservation leaders are taught to start with […]
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The Founder is the Brand: Why People Buy You Before They Buy From You
Let’s stop pretending. People aren’t buying your logo, your product, or your polished pitch deck. They’re buying YOU — the
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The Real ROI of Solar: Why Most Promises Are Lies
The Sales Pitch You’ve Heard Before “We’ll slash your Eskom bill by 80%.”“Payback in just 3 years.”“Never worry about power
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5 Signs You’ve Become the Bottleneck in Your Business
You’re the first one in. The last one out.You’re the fixer. The driver. The one who makes it all work.
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You’re Doing Everything Yourself and It’s Slowly Killing Your Business
You’re the boss, the sales team, the delivery guy, the admin, the marketer… and let’s not forget, the cleaner. You’re
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Solar, Backup, Inverters & Batteries – What’s Right for Your Business?
Confused by the jargon? You’re not alone.In a country where load shedding is part of daily life and solar suppliers
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The Real Cost of Doing Everything Yourself
You started your business to create freedom. Freedom of time. Freedom of income. Freedom to do meaningful work on your
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The 3 Biggest Mistakes Brands Make When Telling Their Story (and How to Fix Them)
Why Storytelling Isn’t Optional Anymore In a noisy, scroll-happy world, people don’t stop for logos.They stop for stories. Whether you’re
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You Don’t Need More Passion. You Need a Plan.
Let’s be honest………passion is everywhere in conservation.In the fire of the founder, In the commitment of rangers, In the loyalty
You Don’t Need More Passion. You Need a Plan. Read Post »